Tweet #IBSVegas -- You will be on CPS' Social Media Wall!

CPS' Social Media Wall has been selected as a Finalist in this year's IBS Most Innovative Building Product category.

CGC is Tradigital -- Marketing Copy/Images + Social Media

Are you planning on being in Vegas this week and attending the Builders Show?  Take a minute and Tweet or create an Instagram post to #IBSVegas -- we'll be curating and posting all week! You'll see CGC (consumer-generated content) continues to rise as the most powerful and trusted content by today's consmer.

You'll be able to see your photo and/or comment on the Wall in our booth -- #2856 in the nextBuild section of the Central Hall.

And, we're showcasing the Wall along with our interactive touchscreen system, SalesTouch, and the full suite of CPS software products (CRM, construction management, warranty/customer service and Portals supporting all three!).

We look forward to seeing you -- don't forget: #IBSVegas and Booth 2856!

Let's #GetSocial at IBS2016!

Did you see CPS' Social Media Wall has been selected as a Most Innovative Building Product finalist at the NAHB International Builders Show scheduled to open next week in Las Vegas?

We're thrilled -- and wanted to highlight the product for the Blog!

What makes the Wall unique (and particularly useful) is the ability to integrate traditional marketing copy and images with social media Tweets and posts -- and generate a compelling visual presentation to be used in sales offices and information centers.

Let's #GetSocial -- join us at IBS in Vegas!

We've previously mentioned there's a paradigm shift underway regarding the way people consume marketing messages. Traditional marketing (passive signage, for example) might start the conversation but digital is the new destination.

It's not "traditional" vs. "digital" but..tradigital that will generate better results.

The Wall is all about tradigital -- traditional marketing images and copy are key to the presentation look as they float in/out of view as either single images, copy or a combined large effect.  Then, they're integrated with consumer digital input -- curated, of course, so not everything appears on The Wall!

And, it's possible to Go Big with a set of small monitors (as illustrated above) or to use a single monitor designed to mimic multiple monitors.

We're going to be in Booth C2856 next week in Vegas or you can join us on The Wall using #IBS2016!