Get Proactive: Bring Your Interactive Tools to Your Buyers

Have you ever thought to yourself: is my sales office the only place  for me to meet home shoppers and sell new homes?

Take Your Marketing Tools & Meet Your Buyers 

Sales cultures are changing, it seems.  If you've looked for a new car recently, it isn't that unusual for the dealer to bring a car to you to test drive and, hopefully, purchase.  There are all sorts of "trunk" operations that bring clothes out to individuals and groups to try on and, hopefully, purchase, as well.

Everyone's busy; there's always a lot going on in people's lives.  Depending on customers driving out to you might seem a bit old school!

Take a look at MAG Builders' idea to get proactive and bring marketing tools outside the sales office to their home shoppers. They grabbed their 46" SalesTouch system (which included a movable stand) and took it to the Denver Home Show to meet potential home buyers and show their available floor plans and lots!

The Home Show reaction? MAG representatives "were so swamped with interest there was hardly a minute to take pictures!"

Take Your Interactive Tools Out of the Box!!

What about heading out to your local co-op broker's office and taking an iPad or two with you?  Co-op agents need to sell homes -- and you can stand out by providing unique, easy-to-use and effective marketing tools to them.

Take the agents on an interactive virtual tour of the surrounding area highlighting schools, shopping, dining and recreation -- they will see something new, even if they live in the immediate area.

Show off your interactive floor plans along with the ability to drag 'n drop furniture into the plan -- and email a couple of brochures while you're at it.

Think outside your sales office box; take the product out and meet buyers where they are!