Let's #GetSocial! |
Social Media Wall combines traditional marketing copy and images with curated social media content. A sales office or information center uses it to create social media conversations between sales/marketing staff, home shoppers, buyers and related parties -- as a part of the general marketing program.
"We've found," Musa adds, "that new home marketing has changed over the last decade with the introduction of digital technologies. Now, technology is customer-facing and Social Media Wall effectively moves social media off the desktop and mobile device into the sales center."
A key component of Social Media Wall, Musa explainss, is curated content -- meaning that CPS provides a back-end, web-based management tool for reviewing social media messaging and determining which Tweets and posts will display on the Wall.
Look us up at the 2016 International Builders Show -- we'll be in Booth 2856 in the nextBuild area!
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