Tuesday, July 24, 2018

Check Your Buyer Experience Gap: Then, Watch Referrals Grow!

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In thinking about the takeaways from Jeff Shore's Sales Leadership Summit , realized there is probably an opportunity to analyze the buy...
Saturday, July 21, 2018

Builders: Take a look at Fine-tuning the Focus on Your Customer

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We just spent several very informative days at the Jeff Shore Sales Leadership Summit 2018 in San Diego. Great group of sales/marketing prof...
Wednesday, July 4, 2018

Builders: Get Interactive and Highlight Your Best Features

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If you don't show it, you're not going to sell it! That's a suggestion made by Lauren Shanesy in a recent BuilderOnline arti...
Saturday, June 16, 2018

Improving the In-Person Digital Experience in Your Sales/Leasing Offices

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Meredith Oliver just released a copy of her BDX Digital Transformation Summit talk, Bridging the Physical & Digital Worlds with Interact...
Monday, June 11, 2018

Get Digital Benefits (and then some!) with a Social Media Wall

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"You never get a second chance to make a first impression." Do you recognize that well-known Will Rogers saying? Debbie Wils...
Thursday, June 7, 2018

How to: Make Your Digital Signage More Effective

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Are you a digital signage fan -- or evaluating digital signage as a part of a newly energized marketing program? Designing to Maximize...
Saturday, June 2, 2018

Home Buyers Want Convenient & Quick Warranty Service

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A recent Radial article notes, in the age of Amazon, consumers have sky-high expectations. And that's regardless of industry -- custome...