Monday, March 30, 2015

2015 Marketing Trends - technology, agility, narrowcasting

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Everyone has their Top 10 List -- and marketing is no different.  While it is probably true that the fundamentals of marketing are always g...
Wednesday, February 18, 2015

Waiting in line: keep it fair!

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All of us have spent time waiting in line -- whether at the DMV or department stores or...you name it, we've waited in that line! Wai...
Monday, January 19, 2015

Content Marketing: Telling Stories, Building Relationships

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How are you doing as far as all the terminology revolving around today's concept of Content Marketing? Grab your audience; encourage...
Tuesday, January 13, 2015

Social Media Engagement -- try it in your sales office!

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A recent Kyle Wong article in Forbes makes a strong statement regarding the value of social media :   Tradigital: adding digital enga...
Saturday, January 3, 2015

Closing Starts a New Relationship: Keeping in Positive Touch

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The all important Close of Escrow  date means many different things for those involved: home possession, funds transferred, commissions, sa...
Monday, August 18, 2014

Is anyone reading those flyers?

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Very interesting article by Jen Kline in a recent DigitalSignageToday (you can read  Nobody's reading those flyers   here ) suggesting ...
Friday, August 15, 2014

Energy Savings is Top of Mind for Buyers; Now What?

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We've all read how important energy savings are to today's home shopper.  Some marketing analysts say energy savings are considered ...